Rewriting How We Collaborate: Trust, Tokens & Culture w/ Gustavo & Alex

In this Coherence Conversation for Coherence 2025, Gustavo Segovia (Collabberry) joins Alex Lion Yes! (PREBRANDING) for a raw and real exchange on the deeper layers of regenerative collaboration.Rather than pitching a product or solution, Gustavo shares the lived questions behind Collabberry—a protocol-in-progress for measuring contribution, stewarding trust, and rewarding alignment across distributed teams. Together with Alex, they explore the cultural and emotional design behind any good system: how do we make tools that serve human aliveness, not just output?Expect reflections on: 🔹 Collabberry as a contribution engine: weaving performance, feedback, and care 🔹 Peer-tracked equity and value distribution based on lived experience 🔹 Tokens and rituals that reward coherence and presence 🔹 How to hold space for cultural change while designing regenerative tech 🔹 PREBRANDING’s frame of brands as living organisms and social agreements 🔹 Building tools that balance clarity with mystery, structure with emergence 🔹 How to invite contribution without coercion 🔹 Moving beyond product-thinking toward ecosystem stewardshipThis is a nourishing and thoughtful dialogue between two builders who care deeply about how work feels, how people show up, and how trust is built over time.✨ For founders, cultural technologists, regenerative builders, and anyone shaping the future of collective work.🔹 Coherence 2025: https://coherence.tv/🔹 Gustavo Segovia: https://www.linkedin.com/in/gustavosegovia/🔹 Collabberry: https://collabberry.xyz🔹 Alex Lion Yes!: https://www.linkedin.com/in/aleksandra-lewtak🔹 PREBRANDING: https://www.prebranding.wtf