Rewriting the Rules of Branding with Dr. Marcus Collins

from The CMO Whisperer · host Steve Olenski

My guest this week is Dr. Marcus Collins, an award winning marketer, best selling author and former chief strategy officer at Wieden+Kennedy, and currently a marketing professor at the university of Michigan. Part marketing professor, part chief strategy officer, Dr. Marcus prescribes lots of advice for brand health.

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This episode was published on December 6, 2024.

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