Riding the Radio Waves with Elissa Macneall: From Journalism to Mix 94.5's Music Mastery

Get ready to ride the airwaves with Elissa Macneall, the music director at Mix 94.5 in West Australia, as she takes us on a remarkable journey from newspaper journalism to rocking the radio industry. Alyssa lets us in on her initial intimidation by the daunting radio panel and how she triumphed over it. She transports us to the sun-soaked locales of Karratha, Golbourn, and Muswellbrook, where her radio path came with a side of mud crabbing, a wild delivery race, and weather woes that nearly swept away her air check. The recollections don't stop there -  Elissa also tosses us back to her rookie days in Newcastle, a thrilling time when the station was on the cusp of a meteoric rise.As we continue our chat, Elissa candidly discusses the trials and tribulations that come with managing a radio station, emphasizing the need to keep the creative juices flowing amidst the chaos. Not one to shy away from the impact of the digital era, she opens up about the influence of technology on the radio world. Drawing from her wealth of experience as an on-air talent, online content provider, and acting publicist, Elissa offers invaluable advice for those aspiring to make their mark in radio. So, plug in your headphones and join us for this enlightening conversation - every story Elissa shares adds a new note to the symphony of her radio career.Support the show