Riff #29 If Your Staff Don't Notice, Your Guests Will

- You have 1 Chance to make a positive Impression in your restaurant and impressions are lasting - Train your staff to NOTICE. To See what the guest sees, feels & experiences in your restaurant and empower them to FIX what’s broken - There are 12 “Key-Guest Contact Points” in every restaurant, from the parking lot, throughout your common areas to the all-important “Thank You’s & Welcome Back” - Systemize each of these 12 areas so that the guest experience is consistent and above expectations each and every time. - Think of this as cost-effective “Internal Marketing” that builds your business and your Brand for no money For more key nuggets on this topic, check out my appearance on the “Food Marketing Podcast”: http://www.restaurantrockstars.com/blog/there-is-no-finish-line and my recent blog in Restaurant Hospitality Magazine: http://www.restaurantrockstars.com/blog/focus-on-these-12-guest-contact-points Please join my new Restaurant Roundtable every Wednesday at 12 Noon Eastern. Each week, four industry experts and myself discuss a key-topic to improve and help restaurants succeed. You can either listen, chime in on the topic or ask a relevant question affecting your restaurant… For more info: www.restaurantrockstars.com I hope to see you on the next call.