EPISODE · Jul 1, 2025 · 16 MIN
Ripple Effect: Visual Marketing | Barbara Kahn and Zab Johnson
from Knowledge at Wharton
Wharton’s Barbara Kahn and Elizabeth (Zab) Johnson talk about their book, Visual Marketing: A Practical Guide to the Science of Branding and Retailing. This Ripple Effect episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.
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