RISEUP@work (Aired 03-25-26) Startup Growth Secrets: Messaging, Capital Strategy, and Leadership Mistakes to Avoid

In this episode of RISEUP@work, host Dr. Deepak Bhootra sits down with Justin Starbird, CEO of The AEBLI Group, to explore the real journey behind entrepreneurship, leadership, and building something that lasts. From early career struggles and chasing material success to redefining values through experience, Justin shares how authenticity, clarity, and strong systems shape long-term growth. Chapters (00:00:00) - Rising Up at Work With Deepak Bhutra(00:00:23) - CEO of Ably Group Justin Starbuck(00:00:34) - In the Elevator With Justin Flannery(00:01:00) - Pitch Deck(00:02:32) - Justin On Marketing and Business Development(00:03:39) - In the Elevator With Steve Jobs(00:05:10) - "Old Timers"(00:06:07) - The Secret to Starting and Growing a Business(00:09:27) - In the Elevator With Deepak(00:10:48) - A Value System for Growth(00:12:11) - Rising Up At Work(00:13:09) - The Shift From Hustle to Systems(00:16:17) - Crowdfunding: The Future of Ideas(00:16:46) - Have You Turned From Consulting to Investing?(00:19:10) - What's the Best Place to Start a Startup?(00:21:35) - What's The Difference Between a Startup's Mission and Capital(00:22:53) - How to Raise Money in an AI Startup(00:25:31) - Rising Up At Work(00:26:17) - Rising Up at Work: The Need to Manage the Age(00:27:13) - How AI Is Affecting Marketing(00:29:20) - Podcaster on How Marketing Is Becoming More Human(00:31:47) - What Skills Are More Valuable Because of AI?(00:34:35) - Top 10 Marketing Lessons for 21-Year-olds(00:38:30) - Rising Up At Work(00:39:16) - Rise Up At Work: Justin Ably(00:41:18) - Motivation and Discipline in the Business(00:42:52) - What Have You Had To Give Away To Get Out Of A Div(00:46:40) - What Made My Career So Successful(00:48:50) - "Don't Fall In Love With Your Dad"(00:49:49) - How to Get Out Of Bed(00:50:33) - Rise Up At Work With Justin Starboard