RISEUP@work (Aired 04-29-26) Sales isn’t luck it’s a system: why founders fail to scale and how to build a real revenue engine

In this episode of RISEUP@work, host Dr. Deepak Bhootra sits down with Gearoid Cox founder of Sales Pipeline to break down why most founders struggle to scale revenue and what it actually takes to build a predictable sales engine. Drawing from his experience in enterprise sales and entrepreneurship, Gearoid reveals the biggest mistake leaders make: relying on hustle instead of building structured, repeatable systems. Chapters (00:00:00) - Rising Up at Work With Deepak Bhutra(00:00:33) - Girod on Growth(00:00:51) - What Does Sales Pipeline Do Today?(00:01:36) - In the Elevator With Entrepreneurs(00:02:00) - What Do Business Leaders Get It Wrong When They Build a Sales Engine(00:03:32) - What to Do About Sales When the Company's On Fire?(00:05:25) - How to fix a sales culture(00:06:33) - WSJD Live: The System of Solutions(00:10:55) - The Need to Grow Your Business(00:13:08) - How To Have A Real Talk With a Founder(00:16:01) - The Cost of Resilience in Sales(00:17:24) - Rise Up at Work(00:17:53) - Talking to Oliver Giroud(00:18:15) - What Does Sales Have to Teach Us About Resilience?(00:20:14) - What Makes Great Salespeople So Burnout-Free?(00:23:54) - How to become more resilient and purposeful in your career(00:26:17) - In the Elevator With Peter Garud(00:28:10) - In the Elevator With Steve Jobs(00:30:44) - What Side of You Has Entrepreneurism Revealed?(00:32:14) - How to Get Out Of the Trap of Growth(00:33:35) - What Advice Would You Give to Your 21-Year-Old Self(00:36:11) - Rising Up at Work(00:37:07) - Overwhelmed? Here's Help!(00:39:41) - In the Elevator With Steve Jobs(00:40:56) - Getting Out of the Job(00:43:21) - How to Balance Your Life(00:46:37) - Grow Cox on Why You're Complaining and How to Prevent(00:48:12) - Putin's acceptance speech