Roadmap Planning With Google Core Updates -- Craig Harkins // CoStar

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Craig Harkins, Director of SEO and Content at CoStar, delves into roadmap and planning while managing Google core updates. In Q4, SEOs strategically plan for the upcoming year, using yearly data on trends and past successful initiatives to make a compelling case for budget allocation. However, with code freezes at this time of year, how do we ensure we're prepared should Google decide to release an update right before Christmas? Today, Craig shares his insights on roadmap and planning while navigating Google core updates. Show NotesConnect With: Craig Harkins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What this episode covers

Craig Harkins, Director of SEO and Content at CoStar, discusses roadmap and planning while managing Google core updates.

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Roadmap Planning With Google Core Updates -- Craig Harkins // CoStar

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This episode is 29 minutes long.

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This episode was published on December 6, 2023.

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