Roboter in der Logistik #10: Das WAKU Update | Guest: Fernando Freitas, CEO at TUGBOT (EN)

What does it take to successfully implement autonomous mobile robots? Good question! Let’s put it this way: In theory, this question is relatively easy to answer but in practice, each robot project is influenced by many factors individually and the answer becomes a little more complex. This is exactly why Victor wants to get to the bottom of this issue in episode #10 of “Roboter in der Logistik: Das WAKU Update”. For that reason, he invited a guest who you might know. Fernando Freitas is Chief Executive Officer at TUGBOT, a robotics company that has already carried out many robotic projects around the globe. Here's what you'll learn: What challenges TUGBOT faced during PoCs Why PoCs with software, hardware, or project management problems fail Key lessons learned from failed and successful PoCs Fernando's criteria for successful robotics companies in the marketplace Sounds exciting? Then don't miss this episode! About our guest: A highly talented and results oriented professional, Fernando Freitas is a Board Member and CEO of TUGBOT since August 2020. A natural leader with more than 19 years experience in sales, marketing and management roles at international level, having lived and worked in three different countries - Brazil, United Kingdom and Portugal. An expert in collaborative robot arms, autonomous mobile robots and all the technology that surrounds those markets, Fernando has a peculiar approach to success with a unique problem-solver mindset having led companies to significant achievements within the automation industry. LinkedIn Profiles Victor Splittgerber: https://www.linkedin.com/in/victor-splittgerber-93547290 Fernando Freitas: https://www.linkedin.com/in/fernandosdfreitas/ More information about WAKU Robotics, the experts for mobile robots in logistics and production, is available at www.waku-robotics.com.