EPISODE · Jul 7, 2026 · 22 MIN
Rockbridge CEO Jimmy Merkel is expanding the investment company in new ways
from CoStar News Hotels · host CoStar News Hotels
Private membership clubs are next for hospitality investment firm Rockbridge, according to CEO and co-founder Jimmy Merkel. Merkel shared details about the company's latest hotel acquisitions in Texas, plus his philosophy about hospitality and why independent luxury lifestyle hotels are exciting for investors.
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Rockbridge CEO Jimmy Merkel is expanding the investment company in new ways
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