EPISODE · Aug 1, 2025 · 46 MIN
Rocket x Redfin x Mr. Cooper = Big Trouble for Mortgage Brokers ft. John Seroka | Local Leverage Ep. 27
from Local Leverage · host Local Leverage
In this episode of Local Leverage, hosted by Mark Hockridge, we sit down with John Seroka, the President of Seroka Marketing & PR. John is a bold voice in the mortgage and real estate world, helping brokers outmarket and outposition the giants.As Rocket acquires Redfin and Mr. Cooper, independent mortgage brokers face a massive shift—and a major threat. John breaks down what this consolidation means and exactly how local pros can fight back and WIN.John Seroka shares insights on:✅ What Rocket’s acquisitions mean for brokers✅ How to dominate your zip code (even with a small budget)✅ Why niche marketing beats rate-shopping every time✅ The power of FirstHomeIQ and financial literacy as PR✅ Tactical partnerships with agents, CPAs, and buildersIf you're an independent mortgage broker or local real estate pro, this episode is your wake-up call!🎧 Listen & Subscribe:🎧 Apple: https://podcasts.apple.com/us/podcast/local-leverage/id1795083813🎧 Spotify: https://open.spotify.com/show/69MV8neMEaenwPp2HmUTdb🎧 Amazon: https://music.amazon.com/podcasts/95353ab5-ae11-488e-a6cc-1de91aadfee1/local-leverage📺 Watch More Episodes:🔗 Checkout More Podcasts: https://www.youtube.com/playlist?list=PLAcwlSorbjF_2y1a-zelJIuMvHJJdqDEa📲 Follow Local Leverage:🌐 Website https://www.propertyradar.com/learn/l...📸 Instagram: / localleverage_ig 📘 Facebook: / localleveragepodcast 📲 Follow Mark Hockridge:🔗 LinkedIn: https://www.linkedin.com/in/mark-hockridge/🔗 Instagram:https://www.instagram.com/markhockridge/📲 Follow John Seroka:🔗 LinkedIn: https://www.linkedin.com/in/johnseroka/🌐 Website: https://www.seroka.com/🌐 Join FirstHomeIQ: https://firsthomeiq.com/📲 Follow Seroka Marketing & PR:🌐 Website: https://www.seroka.com/🔗 LinkedIn: https://www.linkedin.com/company/seroka/#rocketmortgage #mortgagemarketing #localpresence #realestatebranding #mortgagebrokertips #loanofficer #localleveragepodcast #redfin #brokersarebetter #loanofficertips
What this episode covers
In this episode of Local Leverage, hosted by Mark Hockridge, we sit down with John Seroka, the President of Seroka Marketing & PR. John is a bold voice in the mortgage and real estate world, helping brokers outmarket and outposition the giants. As Rocket acquires Redfin and Mr. Cooper, independent mortgage brokers face a massive shift—and a major threat. John breaks down what this consolidation means and exactly how local pros can fight back and WIN. John Seroka shares insights on: ✅ W...
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Rocket x Redfin x Mr. Cooper = Big Trouble for Mortgage Brokers ft. John Seroka | Local Leverage Ep. 27
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