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Roger Dooley – Selling to Ancient Brains

An episode of the It's Rainmaking Time!® podcast, hosted by It's Rainmaking Time!®, titled "Roger Dooley – Selling to Ancient Brains" was published on July 17, 2012 and runs 57 minutes.

July 17, 2012 ·57m · It's Rainmaking Time!®

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If leading neuroscientists claim that 95% of all thoughts, emotions, and learning occur subconsciously, then why does most marketing target the 5% of the mind that is rational and conscious? Roger Dooley introduces his latest book Brainfluence and presents new strategies for neuromarketing success.
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