Ron Baker: Burnout Ends When Accounting Finds Its True Purpose | The Disruptors

CPAs can help guide four types of client transformation - and break through their own listlessness.The DisruptorsWith Liz FarrRon Baker has been pushing accountants to change how they think and how they operate their businesses for decades, starting more than 20 years ago by ditching the timesheet, and followed recently by adopting a subscription approach to services. Now that more than half of CAS firms have abandoned hourly billing, according to the latest CPA.com CAS benchmark survey, it’s time for accountants to move from providing services to guiding transformations.    CPA TRENDLINES CELEBRATES:The 100th Episode of The Disruptors MORE STREAMING: Brolin: The W.I.N. Leadership Formula | Gertrudes: How EOS & “Unreasonable Hospitality” Reshaped GrowthLab | Vilms: The Power of People in a Tech-Driven World | Dickerson: From Diagnosis to Disruption | Kapilovich: Treat People Like People | Martha Yasso: From Wall Street to Main Street | Jackie Meyer: Tax Plans in 90 Seconds? Believe It | Erica Goode: Build a $200K Firm in 15hrs/Week | Randy Crabtree: Live at the Intersection of Passion & Skill |McClelland and Telka: Women Ready to Rewrite the Rules of Accounting | Baker’s latest endeavor with co-founder Ed Kless, Threshold, aims to support accountants and other professionals in moving into the transformation economy. Threshold is a membership community where professionals can receive guidance, attend meetings and webinars, and learn from each other.