Rooted in Puebla, Rising with Purpose: Karen Dayana Perez's CEO Journey

In this episode of The Real Female Entrepreneurs, Angel France sits down with Karen Dayana Perez — a proud Latina entrepreneur, content creator, and social media strategist dedicated to helping small businesses, especially Latina-owned brands, elevate their online presence. As the founder of Let’s Do Media, Karen helps entrepreneurs craft compelling brand stories, build engaged communities, and develop a strong digital presence.Karen shares her inspiring journey from Puebla, Mexico to launching her own digital agency in the U.S. She opens up about overcoming imposter syndrome, navigating mental health, and stepping into entrepreneurship with zero roadmap but unwavering persistence. You'll hear how one decision to show up to a workshop, even when she didn’t feel ready, led to life-changing mentorship, confidence, and clarity.This episode dives into what it really takes to build a brand from scratch, how to balance business and family, and why trusting the process (and your purpose) is key to growth. Karen also shares her top tips for content creation, personal branding, and building an authentic presence online.If you’re a female entrepreneur, content creator, or purpose-driven woman in business, this conversation will remind you that you don’t need permission to take up space — you just need to start. Tune in now to get inspired, refocused, and ready to shine online!