Rooted in Resilience: Ashley Freeburg

In this episode of WKRP Montrose, we sit down with Ashley Freeburg, a woman whose story isdeeply woven into the fabric of Montrose. Born in California but raised in Montrose from the ageof four, Ashley shares how her family arrived in town with next to nothing—and how they builtnot just a thriving business, but a lasting legacy of community involvement and compassion.Ashley reflects on her journey through various local jobs, the lessons learned along the way,and how those experiences helped shape her current role at a company with nationwide reach.But the heart of Ashley’s story lies in the nonprofit her family founded, Peer Kindness, born outof unimaginable loss and built to help others through education, empathy, and connection.Now a wife, mother of two, and soon-to-be returning board member of Peer Kindness, Ashleytalks about the importance of staying grounded, giving back, and leading with love in a town thathelped raise her.It’s a moving conversation about resilience, community, and the power of kindness.