Rory Sutherland with Katy Brand - Ask Penguin

What this episode covers

Rory Sutherland, the charismatic Vice Chairman of advertising agency Ogilvy, tells Katy how thinking counterintuitively can lead to success. Using examples from his Ted Talks (viewed 6.5 million times), his new book ‘Alchemy’ and the objects he brought in - he explains how ‘psycho-logic’ sells #PenguinPodcast Hosted on Acast. See acast.com/privacy for more information.

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Frequently Asked Questions

How long is this episode of Ask Penguin?

This episode is 34 minutes long.

When was this Ask Penguin episode published?

This episode was published on September 25, 2019.

What is this episode about?

Rory Sutherland, the charismatic Vice Chairman of advertising agency Ogilvy, tells Katy how thinking counterintuitively can lead to success. Using examples from his Ted Talks (viewed 6.5 million times), his new book ‘Alchemy’ and the objects he...

Can I download this Ask Penguin episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.