Rory Sutherland with Katy Brand episode artwork

EPISODE · Sep 25, 2019 · 34 MIN

Rory Sutherland with Katy Brand

from Ask Penguin

Rory Sutherland, the charismatic Vice Chairman of advertising agency Ogilvy, tells Katy how thinking counterintuitively can lead to success. Using examples from his Ted Talks (viewed 6.5 million times), his new book ‘Alchemy’ and the objects he brought in - he explains how ‘psycho-logic’ sells #PenguinPodcast Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Sep 25, 2019

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Rory Sutherland with Katy Brand

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