Rose La Pira - Crazy Sh*t In Real Estate with Leigh Brown - Episode #161

Today's theme is "Be like Rose" – and soon you'll find out why. Rose La Pira, a REALTOR® of 36 years in Bergen County, has some wise tips for newcomers in the industry. Listen in to learn her effective open house strategy, what she thinks about volunteer work, and why she'll never photograph a house without a walkthrough and checklist again.  Please subscribe to this podcast in iTunes or in the Podcasts App on your phone. Never miss a beat from Leigh by visiting leighbrown.com.  Time Stamped Show Notes: 00:50 – Introducing Rose; she lives in New Jersey and sees New York from her home windows and has been in the business for 36 years 02:03 – She lives minutes from New York in Bergen County, New Jersey; many people want to live in that area 02:20 – She'll get her realtor emeritus pin in 4 years; it was hard to go from 7,000 square feet to a 39th floor condo 05:20 – What Rose has experienced along the way 05:40 – To pack up anything you don't need and make sure everything is in great condition during showings and photoshoots 06:30 – Rose's CSIRE story 07:00 -She sold a million dollar home that was beautifully staged; when she went back with a photographer, it was a mess 07:18 – They never photographed two rooms because they were packed with stuff 07:40 – She learned to always have checklists and to check out the house before the photographer comes 08:55 – On open houses 09:05 – She thinks open houses are better during odd hours for a shorter amount of time; everyone comes in at the same time and is more serious 11:20 – Always have a partner with you when you do an open house 12:05 – A message for others in real estate 12:30 – Get involved, be known, collaborate, and connect; the benefit is that people will want to do business with you and trust you 14:20 – Consumers should select REALTORS® who are involved in their community 15:15 – She's happy to mentor others in the industry 16:05 – How to contact Rose: email [email protected], call (201)615-7232, or visit her website  3 Key Points Have checklists so you don't forget anything! Do something different than your competition. Be like Rose by getting involved and mentoring others.