Rossanna Wright and Efrain Ochoa on Data-Driven Touring Insights

How can artists and managers use all the streaming and touring information to plan their markets and concerts better? Rossanna and Efrain from Cayo5 joined us to talk about how their are working to help artists manage disparate data sets to make decisions about where to go.Guests: Rossanna Wright and Efrain Ochoa, Cayo5Rossanna Wright out of Seattle and Efrain Ochoa in Mexico City are now building Cayo5, a new touring consulting practice to help artists' team design great touring strategies. Rossanna, an Emmy-award winning music publisher and tech advisor (among many other things), has teamed up with Efrain, a promoter and consultant, to use data to help artists find their next expanded communities.Rossanna / LinkedIn: https://www.linkedin.com/in/virtualrossannaEfrain / LinkedIn:  https://www.linkedin.com/in/efrain-ochoa-7a285814Twitter: @MusicMBACayo5: https://www.cayo5.com Visit our website: https://innovatingmusic.comFollow us on YouTube: https://www.youtube.com/@innovatingmusicpodcastSubscribe and leave a review! Hosted on Acast. See acast.com/privacy for more information.