EPISODE · May 18, 2020 · 22 MIN
Roundtable: Snacking on DTC
from Unpacking the Digital Shelf · host Digital Shelf Institute
This week, Rob and Peter weigh in on the Pepsico DTC launches of Snacks.com and PantryShop.com. Genius or folly? Plus, how much did those URLs cost?!?
What this episode covers
This week, Rob and Peter weigh in on the Pepsico DTC launches of Snacks.com and PantryShop.com. Genius or folly? Plus, how much did those URLs cost?!?
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Roundtable: Snacking on DTC
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