Rundown: Black Friday recap, Shein IPO & Temu's splashy ad strategy episode artwork

EPISODE · Dec 2, 2023 · 30 MIN

Rundown: Black Friday recap, Shein IPO & Temu's splashy ad strategy

from The Modern Retail Podcast · host Digiday

On this Modern Retail Rundown, we have an overview of how retailers fared during the Black Friday/Cyber Monday sales period. Next is a look at Shein's reported IPO filing. Finally, rival Temu is continuing on an ad spend spree by reportedly planning another Super Bowl ad.

On this Modern Retail Rundown, we have an overview of how retailers fared during the Black Friday/Cyber Monday sales period. Next is a look at Shein's reported IPO filing. Finally, rival Temu is continuing on an ad spend spree by reportedly planning another Super Bowl ad.

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Rundown: Black Friday recap, Shein IPO & Temu's splashy ad strategy

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This episode was published on December 2, 2023.

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On this Modern Retail Rundown, we have an overview of how retailers fared during the Black Friday/Cyber Monday sales period. Next is a look at Shein's reported IPO filing. Finally, rival Temu is continuing on an ad spend spree by reportedly planning...

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