EPISODE · Dec 2, 2023 · 30 MIN
Rundown: Black Friday recap, Shein IPO & Temu's splashy ad strategy
from The Modern Retail Podcast · host Digiday
On this Modern Retail Rundown, we have an overview of how retailers fared during the Black Friday/Cyber Monday sales period. Next is a look at Shein's reported IPO filing. Finally, rival Temu is continuing on an ad spend spree by reportedly planning another Super Bowl ad.
What this episode covers
On this Modern Retail Rundown, we have an overview of how retailers fared during the Black Friday/Cyber Monday sales period. Next is a look at Shein's reported IPO filing. Finally, rival Temu is continuing on an ad spend spree by reportedly planning another Super Bowl ad.
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Rundown: Black Friday recap, Shein IPO & Temu's splashy ad strategy
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