Ryan Deiss Founder of Digital Marketer : The Danger of Logical Lies and 80 Percent Projects - TAO 031

If you had the opportunity to sit down with one of the top small business marketers, what would you ask? What questions would you have on growth, conversions and traffic? Ryan Deiss is the co-founder and CEO of DigitalMarketer.com. In the past 12 years he’s invested over $50 million into marketing test, sent over a billion emails between himself and his team, created a Forbes noteworthy marketing conference, and now operates 12 successful brands across multiple industries. Two of the biggest challenges Ryan believes facing small businesses today are logical lies and 80 percent projects. It’s likely you’re struggling with them now and don’t even realize it. In this episode Diess breaks down what they are and how to spot them in your business before the trouble arises. He also shares the mindset that has enabled Digital Marketer to become a preeminent brand.Reading Now:The Six-Month Fix: Adventures in Rescuing Failing Companies | by Gray SuttonFavorite Business Book: The Invisible Selling Machine | by Ryan DeissMindset Principle:Your present condition doesn’t define who we are.Business Advice: Focus on the end result. If a tool doesn’t work, abandon it.Favorite Quote:“Do we know that to be true or do we believe that to be true.” - Ryan DeissConnect with today’s guest: DigitalMarketer.com - Ryan’s website  Ryan’s Twitter Hosted on Acast. See acast.com/privacy for more information.