RYB994: What Are Good Email Open and Click Through Rates in 2021? - Jam Session

Today, we will be talking about good email, open rates, and click-through rates. We look at how many people open our emails on our email list and how many people click a link inside. I'm going to share with you some things that you can do to increase these. I'm also going to give you the expectations because some people think I've got a thousand people on my email list. Thousand people should open my emails, but that's not the case. I mean, think about this. If you had ten friends and you sent all of them an email, not all of them are going to open your email immediately, or even at all. Sometimes they get busy, and then you got to remind them, right?I'm going to share with you how we can increase the open rate, which will increase the click-through rate. I'm going to share with you one little tip that I want you to start doing if you are not doing this already. Now this will definitely increase your opens and clicks. That's what we're going to be talking about here today.