S.5 E.4 - Pink Boots Malt

What this episode covers

Happy International Women's Day! We launched the first-ever Pink Boots Malt, a craft base malt for brewers and distillers that raises funds for the Pink Boots Society. As part of the same global family of brands, Country Malt Group (CMG), Canada Malting Co. (CMC) and Great Western Malting (GWM) all share a passion for empowering women and non-binary individuals across the supply chain – from the barley fields to our malthouses, and from our distribution centers to the taprooms. In this episode, we're speaking with the dreamers and makers behind the Pink Boots Malt; Cait Schut and Hailey Nelson from CMG's marketing team, Brandi Stephens and Shelly Aller from GWM's Pocatello facility, and Amanda Kozina from GWM's Malt Innovation Center. The team dives into the vision, specs, and production for this exciting new seasonal product. Then we go behind the scenes for a live recording from one of our inaugural sister brews with the Pink Boots Malt, in Calgary. The Pink Boots Malt will be available in a distribution center near you later this month. Contact your sales rep to be the first to know when it’s available. Learn more at countrymalt.com/pinkboots

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