S.7, Ep. 5 -Is This Emotional Campaign Slogan Really Why Trump Won in 2016? episode artwork

EPISODE · Mar 5, 2021 · 17 MIN

S.7, Ep. 5 -Is This Emotional Campaign Slogan Really Why Trump Won in 2016?

from The Accidental Marketer Podcast · host Impact Planning Group

This episode's topic discusses the thin line between propaganda and marketing. Sharing information with the intent to persuade is a common objective of both propaganda and marketing. However, effective propaganda has one characteristic that marketers sometimes miss. What can be learned about effective propaganda appeals that marketers can use for good?

This episode's topic discusses the thin line between propaganda and marketing. Sharing information with the intent to persuade is a common objective of both propaganda and marketing. However, effective propaganda has one characteristic that marketers sometimes miss. What can be learned about effective propaganda appeals that marketers can use for good?

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S.7, Ep. 5 -Is This Emotional Campaign Slogan Really Why Trump Won in 2016?

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This episode's topic discusses the thin line between propaganda and marketing. Sharing information with the intent to persuade is a common objective of both propaganda and marketing. However, effective propaganda has one characteristic that...

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