S.9, Ep. 4 - How To Use Trend Science to Ignite Customer Loyalty

from The Accidental Marketer Podcast · host Impact Planning Group

Today's 24/7 news cycle has combined with the relative informality and popularity of social media to create opportunities — and dangers — for brands. Listen in as the team shows marketers the keys to evaluating news-driven trends and knowing when to leverage or ignore them. The discussion covers specific, scientific steps that can be taken to capture opportunity and eliminate missteps.

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This episode is 19 minutes long.

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This episode was published on July 30, 2021.

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