S01 E05 Facebook Audience Network on the future of app monetisation

Welcome to episode five of the PocketGamer.biz podcast. This is our regular roundup of the global mobile games market, and deep dive into the issues that matter to you, whatever your role and wherever you are. In this episode we’re talking about the current key trends in the games market. Apple, Epic, China. Lawsuits, launches and limitations. Is the app store opening up? Are restrictions on gaming in China going to profoundly impact the country’s developers and publishers. And what about esports? The PocketGamer team ponders. We also welcome a new sister site to the PG.biz family, with the launch of Beyond Games. What does the future hold? You can find out here. (02m:30s) Our special guest interview for this episode is the amazing Imran Khan, the sales lead for Facebook Audience Network in Europe, the Middle East and Africa. We’re talking about monetisation. Where it is, where we’re going and how game developers and publishers are going to be able to take advantage of the change and evolution occurring across the industry. Whether you’re an independent developer, a growing studio, or an experienced publisher, trust us, you are not going to want to hear more about the changes and trends that are changing the way your games make money. From waterfall bidding to cloud gaming, hybrid monetisation and more, we dive into Facebook Audience Network’s new Future of Monetisation Report: http://fb.me/AMIO (13m:30s) We also run down the biggest events heading your way from Steel Media, from our flagship PocketGamer Connects Digital #8 (September 27th - October 1st) and our next Big Indie Pitch for PC & console developers (September 28th), we have brought together the brightest, best and most brilliant speakers, panellists from around the world. We combine that with all of the opportunities to meet, network and do business with the people important to you and your company. Show Notes Apple, Epic Lawsuit judgement - the saga continues China imposes new restrictions Chinese youth respond Mobile Mavens Respond BeyondGames.biz launches Facebook Audience Network AMIO Report PocketGamer Connects Digital #8 The Big Indie Pitch (PC & Console Edition) We love recording the podcast and we hope you’re enjoying it too. If you are, please let us know. You can drop us an email directly to: [email protected] or leave a comment on Twitter where we are @PGBiz. If you can leave a comment and a review for the podcast on whatever platform you’re listening to, we would truly appreciate it. It’s a fast, simple way to help us get the word out to a wider audience and ensure we’re bringing you the very best the global mobile market has to offer. Thanks again for listening.