S02 E04: Jeff Weidner on the strategic distribution of branded video to enhance the candidate experience

''If you were to look at a long-term strategy to best engage or increase your candidate experience, video should absolutely be a part of that. Now, where and how you use it can vary very greatly.'' - Jeff Weidner, CEO at Popmix Media. From tailored messages and optimal video length to effective distribution and measuring ROI, this episode is full of actionable strategies to enhance your candidate experience. Jeff's 20 years in recruitment and extensive video experience is a unique match that can help talent teams cut through in 2022.