S02 E32 Solid Bash's Matthew Zoern On An Approach That Amplifies A Game's "Fun Factor"

Matthew Zoern, Head of Studio at Solid Bash, outlines what developers can gain from identifying "the fun factor" — the core component of Solid Bash's "features-based iterative process."  Matthew reveals how his team meld aspects of old-school game development with new transformative techniques to ensure games are entertaining for the long term. Alongside our hosts, Peggy Anne Salz and Brian Baglow, he dives into his background with virtual collectibles to divulge how this approach helps his team craftily combine the digital and physical. Tune into this episode as our trio talk shop about implementing analytics innovatively and discuss what developers should know about profitable brand partnerships. CHAPTER TIMESTAMPS 00:00 - Mathew's interesting journey into the world of gaming 06:21 - Solid Bash's latest and greatest 07:45 - The benefits of a feature-first approach 13:26 - Embrace the fun factor 16:56 - Treat 'em mean, keep 'em keen 20:30 - The shift to full-cycle development 24:55 - Something for Matthew to brag about 28:44 - Are brands getting gamification wrong? 35:18 - Advice for developers looking to work with brands 38:15 - Q&A with Matthew * * * * * * * * * * * * * * *  ** Let's Connect ** 👉🏻 Twitter - https://twitter.com/pgbiz  👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/  👉🏻 Facebook - https://www.facebook.com/PGbiz  👉🏻 Website - https://www.pocketgamer.biz  Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event