S02E16 - Car Talk with an Automotive Journalist

Nicole Wakelin is no stranger to the automotive world – you have probably seen her work in U.S. News & World Report, The Boston Globe, Motor1 and Forbes (among others). Or maybe you’ve seen her coming in first among all novice entries in the 2022 Mille Miglia Warm-Up. Whether in the U.S. or abroad, Nicole, a renowned journalist, covers industry breaking news, writes reviews, and often attends car shows and new vehicle launches around the world.A thought-leader in conferences and on the radio, Nicole also co-hosts two podcasts: the weekly Wheel Bearings Podcast and the Fast Women Podcast by Newsweek and is a juror for Women’s World Car of the Year, the North American Car, Truck and Utility of the Year, and the World Car Awards.In this episode you’ll hear:How Nicole’s love of cars – and an unexpected writing opportunity – launched her career as an automotive journalistWhether passion between culture and cars still exists with the younger generationsHow dealers can help consumers overcome objections and reservations to electric vehiclesHer perspective on whether car manufacturers or outside tech, like Apple or Google, should monitor drivingFor more about Nicole, visit her LinkedIn profile.Liked this episode? Find our full episode library here.