S03 E05 MY.GAMES’ Anton Gorodetsky On Brokering Mutually Beneficial Business Relationships

To build a great gaming ecosystem, “Think global, act local,” says Anton Gorodetsky. Anton is the Head of Industry Relations at the leading European publisher and developer, MY.GAMES. He joins the podcast this week to explain how to build a comprehensive ecosystem dedicated to loyalty, branding, and retaining players that generates revenue years into a game’s lifecycle. He brings us behind the scenes of cultivating relationships that matter and one influencer partnership that raked in a 20% DAU increase and 6 million MAUs. CHAPTER TIMESTAMPS 00:00 - Intro & MY.GAMES’ expansion 05:17 - Communication is key  09:27 - A collaboration that paid dividends 13:01 - Building a cohesive ecosystem 21:16 - New audiences, not new games 25:23 - InvestGame--your guide to gaming deals 27:46 - Q&A with Anton * * * * * * * * * * * * * * *  ** Let's Connect ** 👉🏻 Twitter - https://twitter.com/pgbiz  👉🏻 LinkedIn Group - https://www.linkedin.com/groups/144491/  👉🏻 Facebook - https://www.facebook.com/PGbiz  👉🏻 Website - https://www.pocketgamer.biz  Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event