S04.1 - Branding Cultural Cerveza Presidente ft Carolina y Laura.

Conversamos con nuestras colegas Carolina y Laura quienes hicieron una investigación la cual tenia como objetivo analizar los aspectos culturales del branding presentes en los spots publicitarios de Cerveza Presidente, y su relación con el valor de la marca para los consumidores. Hablamos sobre su análisis y qué lograron identificar en esta investigación.

Episode metadata supplied by the publisher feed · Published Aug 13, 2021

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S04.1 - Branding Cultural Cerveza Presidente ft Carolina y Laura.

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This episode was published on August 13, 2021.

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