S06 E15 – Exploring COVID-19 Vaccination Messaging Within a Hispanic Population
from The HPP Podcast Hosted by Health Promotion Practice
“We're trying to find hard answers to hard questions, and when we find those hard answers, the only thing that we will find is bigger, harder questions, and we shouldn't be threatened by that. That should be the driving engine of the things that we do for our community and for the research that we love so much.” – Julian Rodriguez The HPP Podcast celebrates Hispanic Heritage Month! In this episode, Karishma Chatterjee, Chyng-Yang Jang, Grace Ellen Brandon, and Julian Rodriguez share recruitment approaches used within a larger community initiative in Texas to understand the local Hispanic population’s perceptions of COVID-19 vaccines and how those perceptions informed health messaging. The authors discuss the importance of community collaboration and unique attributes of the Hispanic participants of the study while sharing the significance of the work, how the PEN-3 Model informed the design of the study, and what the stud did to inform COVID-19 vaccination uptake messaging. The authors also share practical tips about how to work with similar communities and discuss the potential legacy of the study. To read the article in its entirety, visit: Lessons Learned in Recruiting for a Community Project on COVID-19 Vaccination Messaging Within a Hispanic Population.
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