S1 E10 Cassidy Shield (CRO, Refine Labs) - The Power of AI to Transform Raw Data Into Actionable Intelligence

Rohan and Cassidy discuss the potential of AI and LLMs to transform raw data into actionable intelligence, driving better sales performance. They talk about the various sources of data - customer conversations, emails, collateral, and assets - that can be used in combination with LLMs to drive better business decision-making. They also talk about the power of community influence in marketing and the need for a reimagined outbound approach in a world saturated with outbound from BDRs.