S1:E18 Stelleo Tolda: La preparación para la llegada de Amazon a Brasil

from escaladores · host Stelleo Tolda, Federico Eisner

Stelleo sabía que algún día llegaría Amazon, y efectivamente, en 2012 llegaron finalmente a Brasil. Stelleo y el equipo se habñia preparado. Estudiaron todos los casos de las entradas de Amazon en el mundo, y aprendieron que para que realmente sean competitivos, tendrían que tropicalizar mucho su modelo de negocios. Y ahí, Mercado Libre, tenía su ventaja, ya que el mantra interno es: Brasil First.Si quieres leer el transcript de la entrevista completa (levemente editada) la encuentras acá, buscando este episodio en: https://escaladores.simplecast.com/episodesSigue a Federico Eisner en: https://www.linkedin.com/in/feisner/ y a escaladores en: https://www.linkedin.com/company/escaladores/

Episode metadata supplied by the publisher feed · Published Aug 6, 2023

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S1:E18 Stelleo Tolda: La preparación para la llegada de Amazon a Brasil

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climbers & scalers Federico Eisner This is the story of Mercado Libre told in first person by its protagonists, using their own professional AI cloned voices, with full authorizations. Escaladores combines two words when translating from Spanish to English – climbers and scalers. Climbers, because they climbed mountains of difficulties and prejudices and mountain ranges of impossibilities. And scalers, because they managed to scale their initial idea. climbers & scalers is the story of people who think they can. Reaching the summit is not only touching the top, but also enjoying competing in the most challenging league with the best in the world.

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