S1 E26 | From Redundancy to Core Story: Aleyx Ward on Career Change & Storytelling

Made redundant and launched a business the very next day, Aleyx Ward doesn’t wait for permission. In this lively episode she shows how story, not jargon, powers real career change.In this week’s episode, I sit down with Aleyx Ward, brand storyteller, consultant and host of “Naked at the Top.” Known for turning complex B2B ideas into messages people actually want to hear, she helps founders and leaders show up with clarity, confidence and a little fun; after being made redundant, she registered her company the next day and never looked back. You’ll learn how to translate strategy into simple, sticky messaging, use personal brand to open doors, and turn setbacks like redundancy into momentum.We dig into journaling to unblock decisions, using impulsivity as a creative edge, and practical ways to pivot offers, ask for the right advice, and speak with stories that land.Follow Aleyx:LinkedIn – https://www.linkedin.com/in/aleyxward/Instagram – https://www.instagram.com/aleyxfward/Facebook – https://www.facebook.com/corestorybrandFollow David / Via Nova:⁠⁠David's LinkedIn⁠⁠⁠⁠Via Nova LinkedIn⁠⁠⁠⁠Via Nova Website⁠Free Personal Exit Plan / Work With MeFrustrated at Work? Want to know if you are ready for a career change? Answer these 10 questions and find out! Follow, like, and subscribe for more real stories on career change and how you can create your own exit plan.#CareerChange #Entrepreneurship #PersonalBranding #BrandStorytelling#B2BMarketing #ResilienceChapters 00:00 From Aspiring Journalist to Marketing Professional03:22 The Impulsive Leap to Australia06:10 Navigating Career Changes and Redundancy08:50 The Birth of Core Story11:24 Embracing Impulsivity in Business14:01 Reflections on Career Longevity and Change23:27 The Birth of a Business Idea26:16 Embracing Change and Impulsivity28:46 Coping with Setbacks30:56 The Art of Journaling34:01 Navigating Business Operations36:27 Exciting New Projects37:28 The Joy of Public Speaking39:10 Crafting Your Personal Story41:04 Book Recommendations and Life Lessons42:57 Future Aspirations and Travel Dreams44:43 Podcast Insights and Human Stories45:55 End