S1 E5: Is Your Church About Page Driving People Away? Here's What to Fix: 5 Must-Haves

from Church Chat: Communication Strategies for Churches that Actually Work, Copywriting · host Jaleesa Cox

Hot take — your church's about page shouldn't only be about your church.If visitors land on your site and only see your history, your staff, and your doctrine... you're missing the people you're actually trying to reach. In this episode, we're talking about why your community needs to be front and center on your about page, and exactly how to do it.We break down 5 things every church about page needs:→ Who you serve (lead with them, not you)→ A clear "who is" statement→ Your mission→ Your vision→ Your beliefs & valuesPeople don't read websites — they scan. Make sure what they see first speaks directly to them.Church Copy Lab- Done-for-You hooks, captions, and CTAsFREE- Grab church communication strategies that works for TODAY!🔗 Want a website copy audit and copy revamp? Save your spot here! Limited spots available.

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This episode is 6 minutes long.

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This episode was published on April 7, 2026.

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