S1 Ep.5 - 3, 2, 1… Action! When film and TV series impact tourism

For the last years, much has been said about the impact of film and TV series’ production on local communities. But is it possible to measure this impact? Can it be fruitful for both parties?Filipa Maria Cardoso is the director for communications and digital marketing at Turismo de Portugal, the public entity responsible for managing the Tourism, Cinema and Audiovisual Support Fund together with the Portuguese Institute of Cinema and Audiovisual (ICA).In this episode of “Filming in Portugal: See the big picture”, Filipa looks at the benefits of hosting film and TV productions for the promotion of the country, its locations, and its culture.More information on filming in Portugal and episode transcripts available here.