S10 E15: Why NOT to Niche (What?!) with N. Chloé Nwangwu

from Better: The Brand Designer Podcast · host Jen Davis

In this episode, I chat with N. Chloé Nwangwu from the consulting agency NobiWorks all about how the traditional ICA (ideal client avatar) model of brand strategy is outdated—and what to do instead!Guest Information:Guest Name: N. Chloé NwangwuGuest Business Name: NobiWorksGuest Website: https://www.nobiworks.com/Guest Instagram: @NobiWorksLinks Mentioned:NobiWorks Resources mentionedConnect With Us:Our Free Facebook CommunityOur WebsitePodcast InstagramTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

What this episode covers

In this episode, I chat with N. Chloé Nwangwu from the consulting agency NobiWorks all about how the traditional ICA (ideal client avatar) model of brand strategy is outdated—and what to do instead! Guest Information: Guest Name: N. Chloé Nwangwu Guest Business Name: NobiWorks Guest Website: https://www.nobiworks.com/ Guest Instagram: @NobiWorks Links Mentioned: NobiWorks Resources mentioned Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Tags: designer, design, bra...

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S10 E15: Why NOT to Niche (What?!) with N. Chloé Nwangwu

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This episode was published on November 5, 2024.

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