S12E1 - Growth Story - How MembrIon Will Reach $50 Million ARR By 2030

In January 2023, MembrIon raised a $12.5M Series B. Roughly two years later, they're on the verge of raising their Series C, but in between, it's been a bumpy road! From zooming in on their target market to turning their business model around through signing their first commercial deals and re-modeling key positions in the team, there's A TON to learn from the MembrIon crew. They've opened me the door of their offices, factory (and investor), and openly shared everything that matters, so the best I could do was to articulate their story best!How does a Series B transform a growth stage water tech? How does a water tech company align for growth? What sacrifices do you need to make to succeed in water technology adoption? How does a Series B company grow towards its Series C? How does a VC Investor interact with its water tech portfolio? This - and much more - is in this week's story: MembrIon's Growth Story(As always, if this is of value to you, make sure to subscribe.) More #water insights? Connect with me on Linkedin: https://www.linkedin.com/in/antoinewalter1/ #️⃣ All the Links Mentioned in this Video #️⃣ MembrIon's Website: https://membrion.com/ PureTerra Ventures' Website: https://pureterra.com/ My first interview with Greg Newbloom: https://dww.show/membrion-ceo-that-raised-22m-reveals-his-one-trick-you-must-copy-today/ Value Driven / Crisis Driven: https://dww.show/how-long-will-it-take-to-grow-the-4-stages-of-water-innovation/ 🎙️ PODCAST 🎙️ Website: https://dww.show/podcast/ Smartlink: https://smartlink.ausha.co/dont-waste-water 🙋 QUESTION: What would you like me to cover next? ⏰ TIME CODES ⏰ 00:00 MembrIon's Growth Story 03:42 Embracing the Journey 10:49 Gathering a Crew 17:10 Product Market Fit 21:34 Market Adoption 27:24 Business Model Pivot 34:13 The First Order 40:04 Ramping Up 48:42 Series C 51:01 2030 54:40 Epilogue#WaterTech #GrowthStage #GrowthStoryAbout this Podcast: Welcome to the (don't) Waste Water podcast! In each episode, Antoine Walter from DWW Media shares water, wastewater & water entrepreneurship stories. This show will teach you the water industry like you've never seen it. If you're asking how the water sector will overcome the water crises ahead, this episode is for you.Hosted on Ausha. See ausha.co/privacy-policy for more information.