EPISODE · Mar 22, 2023 · 24 MIN
S1E07 Segmentation 101: A Beginner's Guide to Organizing Your Customer Base
from The Bumper Blueprint Podcast · host Jovana Vujnic
Learn what segmentation is and how to make it work for your business! There are many marketing topics written about segmentation, but it can be overwhelming to unpack it. Where do you start? This episode is designed to simplify the rules of segmentation and help you, through examples, uncover the best ways to use technology to help you create a more personal customer journey through smart segmentation strategies. Hopefully it will help you get the creative juices flowing! Also we mention the exciting development HubSpot has in store for us using AI! This is a solo episode - just me, myself and AI Cheers, Jovana You can read summarized transcript here: https://bit.ly/3LewqDI P.S. Here are 3 ways I can help you to grow your business: 1. Check out our socials for free marketing tips that you can implement in your business today. We share marketing advice regularly here: Instagram, Facebook, LinkedIn, Twitter. 2. Done-With-You Training - With our personalized training, you can have your very own Marketing Growth System that attracts customers to your business automatically and helps you sell more products and services. Book a chat on our website at bumperleads.com if you're interested in setting up your sales and marketing system in house, with our guidance. 3. The Bumper Blueprint™- Work with me and my team privately. Our Bumper Blueprint™ clarifies your sales & marketing process so customers buy more products & services from you. If you're a Small to Medium sized business we can help you save time and money by simplifying your sales and marketing systems. We work with you through 1:1 strategy consulting, implementation and online training. All details are on our website https://www.bumperleads.com.
What this episode covers
Learn what segmentation is and how to make it work for your business! There are many marketing topics written about segmentation, but it can be overwhelming to unpack it. Where do you start? This episode is designed to simplify the rules of segmentation and help you, through examples, uncover the best ways to use technology to help you create a more personal customer journey through smart segmentation strategies. Hopefully it will help you get the creative juices flowing! Also we mention the exciting development HubSpot has in store for us using AI! This is a solo episode - just me, myself and AI Cheers, Jovana You can read summarized transcript here: https://bit.ly/3LewqDI P.S. Here are 3 ways I can help you to grow your business: 1. Check out our socials for free marketing tips that you can implement in your business today. We share marketing advice regularly here: Instagram, Facebook, LinkedIn, Twitter. 2. Done-With-You Training - With our personalized training, you can have your very own Marketing Growth System that attracts customers to your business automatically and helps you sell more products and services. Book a chat on our website at bumperleads.com if you're interested in setting up your sales and marketing system in house, with our guidance. 3. The Bumper Blueprint™- Work with me and my team privately. Our Bumper Blueprint™ clarifies your sales & marketing process so customers buy more products & services from you. If you're a Small to Medium sized business we can help you save time and money by simplifying your sales and marketing systems. We work with you through 1:1 strategy consulting, implementation and online training. All details are on our website https://www.bumperleads.com.
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S1E07 Segmentation 101: A Beginner's Guide to Organizing Your Customer Base
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