S1E135 - Why marketing should be running your demos Olivier L'Abbé of MetaData

Olivier has spent time at some of the best and brightest startups. Glassdoor, G2, and others. He now he's the President of Metadata.io and has solved the sales vs. marketing dynamic. Join us as we discuss: How do you measure the start of the sales cycleUsing FOMO to drive business How the recruiting process is changing in sales The value of having a sales background when running a company The only difference between traditional sales and fund raising sales cycles is mindset.