S1E20 - Sorry Seems To Be The Smartest Word: When Brands Apologize

from Under the Influence with Terry O'Reilly

Over the lifetime of a company, mistakes happen. When those mistakes cause damage, it's appropriate for a brand to apologize. Yet, it rarely happens. This week, we look at the companies that chose to apologize. We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

What this episode covers

Over the lifetime of a company, mistakes happen. When those mistakes cause damage, it's appropriate for a brand to apologize. Yet, it rarely happens. This week, we look at the companies that chose to apologize. We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

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S1E20 - Sorry Seems To Be The Smartest Word: When Brands Apologize

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This episode is 26 minutes long.

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This episode was published on May 19, 2012.

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