S1E8 - The Product Makes the Pattern Dark

The assumption that empathy isn't used to manipulate The gist: Standardised "dark patterns" of UX design exist separately from any underlying products. Because "dark" implies otherwise degrees of "light" a sense of free legitimacy is given to products which use them. Usability is based on a removal of obstacles in a user interface. Any library of user interface components based on non-dark patterns does not care if it is applied to an online casino or a crypto rugpull project. Every UX design decision which made FTX's apps easier to use turned out to be a dark pattern. Any part of the product which hindered a person's ability to interact with it was a light pattern. Recognition of standardised dark patterns further disconnects UX design from seeing each product as an individual entity. One software product only resembles other software products because they share the material of computation for their construction, nothing else. When UX design uses empathy, while not being intertwined with the nature of the product being designed for, it is free to share the same usability techniques between a banking app and a betting app. UX techniques being disconnected from the nature of the product they are applied to reveals the marketing nature of the role within a commercial context. UX design exploits human psychology under the guise of empathy to sell more effectively. This podcast is powered by Pinecast.