S2 E17 Brian Ross pa 2 of 3 - Volunteering, Women in Leadership, Social Media, Performance Marketing

Brian and I explore the various volunteering roles within the Church and the division of labor. We celebrate women in leadership roles at Covenant Presbyterian, in part because it is PCUSA. We start a discussion around Social Media and Performance Marketing, which we continue into the next episode. We make an effort to distinguish between the humble beginnings of social networking online Vs. the more developed and mature targeted marketing made possible through cookies, and Big Data.