S2-E30: You Don't Have a Goal Problem, You Have a Priority Problem episode artwork

EPISODE · Mar 27, 2026 · 46 MIN

S2-E30: You Don't Have a Goal Problem, You Have a Priority Problem

from The Deep End with Eric Triplett

Eric emphasizes the critical distinction between setting goals and managing priorities. He argues that many business owners struggle because their daily schedules do not reflect their stated ambitions, suggesting that calendar management is the ultimate indicator of one's true values. Through personal anecdotes, Triplet describes how he recently pivoted his financial targets and delayed a book project to remain aligned with his core business objectives. He warns against "squirrel moments," or tempting distractions that offer minor gains but derail long-term strategic growth.  Key Takeaways: Review your calendar regularly to ensure your daily schedule reflects your actual priorities rather than just keeping you busy. Give yourself permission to pivot your financial and professional goals when new information or experiences change your perspective. Replace vague core values with specific, actionable characteristics like accountability and discipline to better align your team with your mission. Evaluate every new opportunity against your primary targets to avoid "squirrel moments" that act as distractions from your long-term objectives. Keep your written goals physically with you at all times to review them every morning and night to maintain a focused mindset. 🚨 Sign Up for Eric's Email List 👉 https://forms.gle/QdcEbai6yPmpzhyn7 🔱 Links & Resources 🛠 Business & Sales Tools Contractor Sales Secrets https://contractorsalessecrets.com/ Book a Call with Eric Triplett https://www.twtcontractorcoaching.com/callwithtriplett FREE Contractor Sales Training https://www.twtcontractorcoaching.com/cc 🌿 Pond Industry Resources The Pond Digger https://theponddigger.com/ Helix Pond Filtration http://helixpondfiltration.com/ Fitz Fish Ponds – Koi Trips https://fitzfishponds.com/koi-trips/ Pond Trade Magazine https://www.pondtrademag.com/ 💼 Sponsors LiveSwitch https://join.liveswitch.com/TheDeepEnd 📅 Events & Communities TWT Contractor Circle (Facebook Group) https://www.facebook.com/groups/twtcontractorcircle TWT Contractor Power Circle (Facebook Group) https://www.facebook.com/groups/twtcontractorpowercircle 📱 Social Media The Pond Digger on Instagram https://www.instagram.com/theponddigger The Pond Digger on Facebook https://www.facebook.com/theponddigger Train With Triplett on TikTok https://www.tiktok.com/@trainwithtriplett

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S2-E30: You Don't Have a Goal Problem, You Have a Priority Problem

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This episode is 46 minutes long.

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This episode was published on March 27, 2026.

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Eric emphasizes the critical distinction between setting goals and managing priorities. He argues that many business owners struggle because their daily schedules do not reflect their stated ambitions, suggesting that calendar management is the...

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