S2 E43 - How To Execute a Winning Event Strategy episode artwork

EPISODE · Sep 20, 2022 · 22 MIN

S2 E43 - How To Execute a Winning Event Strategy

from Stacking Growth | The B2B Marketing Podcast · host Refine Labs

Events in the past were all about getting a booth, flying in all your salespeople, scanning badges, and having conversations on the show floor. But that’s not how the best marketing teams are approaching event strategy anymore. The best strategies involve building relationships, creating content, and leaving a lasting impression. So how do you do that through your event strategy in 2022 and beyond? In this episode, Sam and Sidney dive into just that. Join Stacking Growth Live every other Wednesday at 1:00 PM ET by Registering here.

Events in the past were all about getting a booth, flying in all your salespeople, scanning badges, and having conversations on the show floor. But that’s not how the best marketing teams are approaching event strategy anymore. The best strategies involve building relationships, creating content, and leaving a lasting impression. So how do you do that through your event strategy in 2022 and beyond? In this episode, Sam and Sidney dive into just that. Join Stacking Growth Live every other Wednesday at 1:00 PM ET by Registering here.

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S2 E43 - How To Execute a Winning Event Strategy

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This episode was published on September 20, 2022.

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Events in the past were all about getting a booth, flying in all your salespeople, scanning badges, and having conversations on the show floor. But that’s not how the best marketing teams are approaching event strategy anymore. The best strategies...

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