S2:E5 - How to create engaging video content for B2B audiences episode artwork

EPISODE · Aug 9, 2025 · 46 MIN

S2:E5 - How to create engaging video content for B2B audiences

from Candid by Innovate Comms · host Innovate Comms

Welcome to Candid. In this content series, we'll explore the key topics keeping us and our clients up at night. We'll challenge, we'll debate, we'll connect the dots, and we'll always tell it to you straight. In this episode, we’re joined by the ‘Toms’ as we callthem – two very talented film directors and videographers in our collective who specialise in crafting beautiful commercial films. We talk about what we want to ban from corporate film, some of our most memorable shoots and trends like AI (of course) in film making. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.innovatecomms.co.uk/⁠⁠⁠⁠⁠⁠⁠

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S2:E5 - How to create engaging video content for B2B audiences

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