EPISODE · Sep 23, 2025 · 41 MIN
S2.EP12 Season Finale: Social Media for Tradies & the Power of Word of Mouth - Stanley Henry The Attention Seeker
from The Puzzle Factory: Real Talk for NZ Electricians and Trade Businesses · host The Puzzle Factory Podcast
This episode of The Puzzle Factory is a must-listen for any tradie wanting to grow their business in the digital age. We sit down with Stanley Henry, founder of The Attention Seeker, to unpack his journey and get his raw take on what tradies are getting wrong (and right) when it comes to marketing.Stan breaks down what he would do if he owned a trade business today — including exactly how he’d build a social presence, why most flyers are a waste of time, and what kind of content actually gets results.We also dive into the difference between sales and marketing, and we literally prove the power of word-of-mouth networking live on the pod — this one’s full of gems and practical advice.https://www.theattentionseeker.com/
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S2.EP12 Season Finale: Social Media for Tradies & the Power of Word of Mouth - Stanley Henry The Attention Seeker
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