S2 Ep26: S2 Ep26: Using Your Personal Story to Write a Great Business Book

Knowing how much of your personal story to use in your business book or self-help book is a tricky one. You’re not writing a memoir, after all. But if you don’t include it, your book can lose that connection to the reader. So what’s the answer? Luckily for you, this week’s episode is going to cover all that and more.You’ll learn: How to get the right balance between telling your story to motivate and inspire people… and just oversharing stuff that isn’t relevant. Why using your story can make your book far more memorable to your readers and will encourage them to recommend it to others. Why shying away from being vulnerable could be the worst mistake you make with your writing and the key role emotions play when attracting readers to your story. And so much more!By the end of the episode, you’ll have a far better understanding of the power of story - but most importantly, the power of sharing YOUR story. It really is the fundamental difference between a good book and a great one.I hope you enjoy listening!Further resources: You can listen to more about writing your first draft by reading this blog post here. If you enjoyed today’s episode, please leave a review on your favourite podcast platform: Apple Spotify Amazon Subscribe to my fortnightly newsletter - The Write Stuff - which is full of advice on writing and publishing a book in your niche. Download my FREE PDF - 5 Steps to Plan a Bestselling Book in Your Niche Steph’s books: Dare to Write: How to Write a Non-Fiction Book to Grow Your Business - Amazon Connect with Steph:Website: https://stephcaswell.com/Instagram https://www.instagram.com/creatinghappywritersFacebook https://www.facebook.com/creatinghappywritersTwitter https://twitter.com/stephcaswell_Use #creatinghappywritersListen to all previous podcast episodes on my website, via the podcast platforms below or by searching for 'Creating Happy Writers' on your favourite podcast provider.Apple Podcasts SpotifyAmazon Music*Disclaimer: If you buy a copy of a book I have linked to in these show notes, I’ll receive a small commission as an Amazon affiliate. If you’d rather buy your books elsewhere, I completely understand.