S2 EP462/【熱議話題】最敢消費「享世代」正在改變台灣!350萬年輕人如何引爆兆元商機? episode artwork

EPISODE · Mar 26, 2024 · 18 MIN

S2 EP462/【熱議話題】最敢消費「享世代」正在改變台灣!350萬年輕人如何引爆兆元商機?

from 遠見on air · host 遠見雜誌

Kurt Wu X 中信 X 米米立 X Bonny&Read 天天登入抽聯名活動📍活動路徑:中信銀行APP>右下角更多>數位點任務牆>【天天登入抽】前往活動頁👉立即抽獎> https://fstry.pse.is/9kceuc —— 以上為 Firstory Podcast 廣告 —— 調查結果顯示,每個月開銷1.5萬到3萬元的年輕族群,比5、60歲的族群還高,這些錢甚至大多都花在自己身上!你也是享世代的一員嗎? 人生只有一次,介於25到35歲的享世代族群擁有及時享樂的價值觀,不再有累積財富的迫切需求,盡情地完成自己想做的事情,搭乘YOLO風潮過生活,他們是如何引爆兆元商機呢? 🔺享世代有哪些特徵? 為何有超強消費力? 🔺 受到享世代族群青睞的品牌有哪些?  🔺享世代背後衍生哪些商機?變得精緻、多樣化!   主持人/遠見雜誌總編輯林讓均 與談人/遠見資深記者吳婉瑜 +++++  關注《遠見》更多的社群:  IG:https://bit.ly/3AjBWNV  YT:https://bit.ly/38jNi9k  FB:http://bit.ly/2mtgGoE  Powered by Firstory Hosting

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S2 EP462/【熱議話題】最敢消費「享世代」正在改變台灣!350萬年輕人如何引爆兆元商機?

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